Thursday, November 6, 2008


The book Mastering Online Marketing by Mitch Meyerson is a phenomenal book and toolkit for any up starting Internet business to read. Not only is this a great guide but also there are interactive charts, assessments and tables that the reader will do and it will help guide them in improving their marketing strategies.
Mastering Online Marketing is about marketing, specifically online marketing. It also has many tools as well as examples, in it to help its readers get websites started and how to get marketing online done right at the very beginning. The author of the book is Mitch Meyerson. He used to be a psychotherapist in Chicago. He has made a lot of money through his online coaching programs and this book teaches the readers how to go about improving their online marketing skills and driving people to their website.  Mitch is also an author in four additional business development books and three personal development books. Mitch partner, Jay Conrad Livingston created Guerrilla Marketing Coaching Program. With another partner, Michael Port he created 90-Day Product Factory as well as the Traffic School. All in all I would recommend this book to a lot of people starting off with a new website or wanting to enhance their current website to drive traffic to their sites. But I would also recommend that read other marketing books are researched and taken into consideration before any marketing idea/strategy is put into operation. This was a great book for a “How-To” book and it was an easy read. I enjoyed it and think it should be in any private website owners library.

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